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Andy Asher

Quick Tip About Inbound Marketing

Eunice 'Earl' David

Eunice ‘Earl’ David
Inbound Marketing

Thought leader about inbound marketing doesn’t adequately describe Eunice ‘Earl’ David of Adhere Creative.  Other than being a fun and breath of fresh air, Earl executes some amazing campaigns and if there is any downside, they become too successful.  If you want to hear her extended interview go to ContentLab.

November 16, 2016 0 comment
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Generating Warm Leads

Quizzes are becoming real demand generation tools, not just gimmicks or fads. I’ve seen everything from jewelry brands to cloud security companies driving new leads into their funnels using interactive quizzes, and it’s pretty amazing to watch the breadth of what a good quiz can do.

There are a couple of pretty universal attributes that make quizzes work when it comes to driving the right kind of leads into your business.

June 12, 2016 1 comment
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The Benefits of a Content Marketing Platform

In order to manage content production at velocity without dropping the ball in the process, Wikimotive wanted an organized and very visual way to see where content was in the production process, from creation to review and publishing. As the Managing Editor, Amanda found BrandpointHUB’s revision process particularly beneficial. “It’s very easy for me to see that a writer has submitted content in my dashboard. I can read it, edit it and if there’s something that needs to be fleshed out further, the comment section is really helpful to add notes and assign it back to the writer for revision. It’s just a more seamless process.”

By providing one centralized solution for creating, editing and publishing content, BrandpointHUB eliminated the need for multiple systems and spreadsheets and eliminated confusion, duplicate work, and wasted time. “Switching over to BrandpointHUB has proven invaluable to us. It feels fool-proof and safeguards our process against errors and oversights,” said Amanda. “We are far more effective and efficient.”

April 21, 2016 0 comment
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